The album-equivalent unit is a measurement unit in music industry to define the consumption of music that equals the purchase of one album copy.
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The album-equivalent unit was introduced in the mid- s as an answer to the drop of album sales in the 21st century. The usage of the album-equivalent units revolutionized the charts from the "best-selling albums" ranking into the "most popular albums" ranking.
Beginning with the December 13, issue, the Billboard albums chart revised its ranking methodology with album-equivalent unit instead of pure album sales. With this overhaul, the Billboard includes on-demand streaming and digital track sales as measured by Nielsen SoundScan by way of a new algorithm, utilizing data from all of the major on-demand audio subscription services including Spotify , Apple Music , Google Play , YouTube and Xbox Music.
Known as TEA track equivalent album and SEA streaming equivalent album when originally implemented, 10 song sales or 1, song streams from an album were treated as equivalent to one purchase of the album. Billboard continues to publish a pure album sales chart, called Top Album Sales , that maintains the traditional Billboard methodology, based exclusively on Nielsen SoundScan's sales data. In July , Billboard and Nielsen revised the ratios used for streaming equivalent album units to account for the relative value of streams on paid music services like Apple Music or Amazon Music Unlimited versus ad-supported music and video platforms such as Spotify's free tier and YouTube.
Under the updated album equivalent ratios, 1, premium audio streams, 3, ad-supported streams, or 3, video streams are equal to one album unit.
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Similarly the Recording Industry Association of America , which had previously certified albums based on units sold to retail stores, began factoring streaming for their certifications in February Under the new methodology, Official Charts Company takes the 12 most-streamed tracks from an album, with the top two songs being given lesser weight so that the figure will reflect the popularity of the album as a whole rather than of one or two successful singles. The adjusted total is divided by and added to the album sales figure. Out of its 41, album-equivalent units, 2, units came from streaming and the rest were pure sales.
In Germany, streaming began to be included on the albums chart since February Nevertheless, German Albums Chart is used to ranking the albums based on weekly revenue , instead of units. Hence, only paid streaming is counted and should be played at least 30 seconds. At least 6 tracks of one album have to be streamed to make streams count for the album, with 12 tracks being the maximum counted. Similar to the UK chart rule, the actual streams of the top-two songs are not counted, but instead the average of the following tracks. In Forbes. From Wikipedia, the free encyclopedia. Retrieved 1 July Retrieved Product Content Syndication.
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Bigger, Wider, Deeper selection — retailers are becoming marketplaces. People Shopping in Their Car. Retailers will hire their first AI employee.
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From sustainability to excessive packaging, consumers are rewarding merchants who resonate with their value system. Societal and environmental impact is exerting an increasing influence on consumer choice, and digitally-savvy brands are leveraging eCommerce to create the visibility and the transparency customers are seeking. Word of mouth, site and social fuel their growth. They disclose their environmental footprint in terms of water, carbon dioxide, and waste, covering everything from growing the raw materials, dyeing, manufacturing, packaging, shipping, and even garment care.
Return rates from eCommerce sales are 2 to 4 times greater than in brick-and-mortar retail, and customer expectations of generous return policies is bringing retailers to an expensive tipping point. Generous return policies have long been used to increase conversions by reducing consumer uncertainty. But eCommerce growth, free shipping and free returns have created a dangerous side-effect: the cost of managing returns.
In fact, December 26th is the biggest day for returns. UPS estimated it would be handling 1 million returns a day in January In the U. Shopify acquired Return Magic in order to develop a native capacity to manage and optimize returns. Return Magic also enables Shopify merchants to use the data from returns to create a better shopping experience … and reduce return rates. The tax-free party is over for both merchants and consumers, who will have to deal with regional sales taxes in , no matter where the merchant has a physical presence.
Merchants and solution providers will be fast-forwarding discussions and initiatives around eCommerce taxation and reporting. Tax rates will vary across the different states and jurisdictions, with variable eligibility and applicability criteria. Tax rates will depend on what is being sold products AND services and possibly the jurisdiction where consumers reside.
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Avalara is an eCommerce tax management solution that automates sales tax application at checkout, as well as preparation, reporting and filing in every state. The solution integrates with several eCommerce and accounting platforms including Magento, Shopify, Amazon, eBay and more. Brands and retailers will begin moving from sites and apps to a new standard; the Progressive Web App — a hybrid between sites and apps which combine the upsides of each and does away with the limitations.
PWAs create fast-loading, compelling mobile experiences, similar to what brands and retailers achieve with a native app—while also being discoverable and accessible to everyone via the mobile web. No need to market your app; your mobile site is an app. PWA works by transferring the workload to the device, instead of relying on the web server for every page, layout, click and image, creating a standard experience, regardless of browser, device type and connection.
Push notifications led to an increase in recovered carts. Not satisfied with simply selling leads and traffic, social media platforms are looking to bridge the eCommerce gap by becoming transactional; users will be able to complete purchases without leaving the platform. Private messaging services, which are exploding in popularity, are also expected to become transactional.
WhatsApp, Snapchat and Facebook Messenger are showing engagement numbers running into the billions. A native payments feature was subtly added to its app for some users, who can now start buying without ever leaving Instagram. Google Express, though not a social platform, consolidates merchants into a single cart for consumers, centralizing the purchasing experience, including in-store pickup — without ever being a merchant.
Google thus capitalizes on its ecosystem which involves search, ads, maps, reviews and payment. Retailers today carry between 2 and 10 times more SKUs than they did 10 years ago — all of which only exists online if it has the related product content to support it product images, video, descriptions, sizes, attributes and complimentary products. Even the biggest retailers are struggling to produce product content fast enough to properly commercialize and merchandize their selection. Product content is the heart of eCommerce.
It provides superior product discovery and selection capabilities, which requires detailed product information and critical product-specific attributes, coupled with semantic search. Retailers must maintain and provide images and videos, catalog descriptions, names, category-specific metadata e.
Acquiring this information from suppliers is a time-consuming task, requiring various methods and a significant amount of manual activity. AI-based solutions will increasingly automate the creation, optimization, classification, translation and syndication of product content which, combined, have become a must to keep up with consumer demand for more product information: the merchants with the most and best product information win the customer. The Chinese eCommerce marketplace says its AI-based copywriting tool, which can produce 20, lines of copy a second, is used a million times a day by vendors.businesspodden.com/two-children-dos-nios-whispers-of-the-holy-spirit.php
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Amazon is making an AI-based real-time product recommendations engine available to merchants who use the AWS console. Anyone with the latest mobile phone can now use their camera to detect QR codes and dig into product descriptions, pricing and other related product information. Users will see a prompt on screen once their device recognizes a QR code which generally takes less than a second , with an option to click a link, which takes the user to the desired location. Marketplaces — when operated effectively — are likely to boost customer loyalty, increase average order values, and build trust.
Retailers with significant traffic will add marketplace functionality to capture new revenue through commissions on sales and to test product and category interest before direct sourcing the SKUs. Whether to beat Amazon, eBay and others at their own game, or to get in on the marketplace action, retailers are broadening their reach and selection by integrating the marketplace model to their digital commerce toolkit. Half of all merchandise sold on Amazon comes from third-party sellers. When WalMart Canada launched the marketplace feature, they immediately doubled their online product assortment.
The initial assortment focused on home, baby, apparel, toys and sporting goods. For retailers looking to add marketplace capabilities, solutions like Mirakl connect to existing eCommerce ecosystems and make it possible to quickly deploy marketplaces. For distributors or sellers looking to diversify their sales channels by adding multiple marketplaces, ChannelAdvisor is a SKU syndication tool that connects products, product content and pricing to multiple channels; ChannelAdvisor connects to over marketplaces worldwide. Nearly half of the million American commuters use their smartphone to discover the closest gas station, order and pay for coffee, take-out, groceries, parking and more.
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